According to Focella and her fellow researchers, people are more likely to change their prejudice if they first feel good about themselves. The Focella team recommends asking “self-affirming” questions of a person who you’re trying to "de-prejudice." For example, in the course of the conversation about working women, give the offending individual the opportunity to talk about what he perceives to be his greatest personal accomplishments. Bumping up an "obnoxious" individual's self-esteem may help him feel less threatened and he may alter his opinion, or at least drop the offending argument, so that everyone can move on.